Harper Litigation Consulting and Research : 214-244-4608

Eleventh Circuit Trademark Survey Expert

Eleventh Circuit Trademark Survey Expert

Rhonda Harper MBA

In the Eleventh Circuit, trademark survey expert Ms. Harper been retained for more than 15 cases.

The Eleventh Circuit includes Alabama, Georgia, and Florida. It uses the following Seven Factors in Likelihood of Confusion cases:

  1. The strength of the plaintiff’s mark
  2. The similarity between the plaintiff’s mark and the allegedly infringing mark
  3. The similarity between the products and services offered by the plaintiff and defendant
  4. The similarity of the sales methods
  5. The similarity of advertising methods
  6. The defendant’s intent, e.g., does the defendant hope to gain competitive advantage by associating his product with the plaintiff’s established mark
  7. Actual confusion

Ms. Harper has been retained for cases filed in the:

  • Middle District of Florida, Ocala Division
  • Southern District of Florida
  • Middle District of Florida, Tampa Division
  • Fourth Judicial Circuit, Duval County
  • Mississippi Northern District Court
  • Southern District of Alabama

Ms. Rhonda Harper, MBA

Retained by more than 125 law firms, Ms. Rhonda Harper is courtroom proven in virtually every circuit along with JAMS and TTAB.  Ms. Harper's 30 year career includes serving as a Fortune 100 chief marketing officer and an adjunct marketing professor. In addition to providing litigation consulting and research in the areas of business, licensing, marketing, advertising, and strategy, Ms. Harper is routinely retained to formulate expert surveys, conduct rebuttal critiques, or construct rebuttal surveys to show the potential difference in results with properly designed and executed surveys. She has extensive experience and a deep understanding of survey design, sampling, question construction, data analysis, and the methodological pitfalls that can introduce bias or systematic error.

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