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leverage
How to Best Leverage Your Expert Witness

Leverage Your Expert Witnesses Experts can help throughout your entire case   Your expert witness can help in many ways, provided they have the right expertise and experience. Ms. Harper is routinely counted on by…

5 Things
Hiring a Survey Expert Witness? Five Things You Need to Know.

Hiring a survey expert? Five things you need to know Not all survey expert witnesses are equal. Below are five key questions to ask before signing the letter of agreement. A valid and reliable survey…

What does the Manual For Complex Litigation say about Surveys?

Survey Standards Make sure to follow the rules Statistical methods can often estimate, to specified levels of accuracy, the characteristics of a “population” or “universe” of events, transactions, attitudes, or opinions by observing those characteristics…

What does the Manual for Complex Litigation say about Trademarks?

The Trademark Authority Manual For Complex Litigation Trademark claims are governed by the Lanham Act.  A trademark is “any word, name, symbol or device” used to “identify and distinguish” goods. Trademarks identify the source or…

Intellectual Property Survey – Make Sure You Know the Rules

Intellectual Property Surveys Make sure you know the rules The following factors courts often consider when determining the admissibility of a Lanham Act survey, to guide its surveys and reports. Specifically, whether the: population was…

Does Your Case Involve Commercial Reasonableness?

Commercial Reasonableness Hire expertise and experience Ms. Harper’s 30+ years as a Fortune 100 senior executive makes the difference in determining commercial reasonableness. If your case involves determining whether your client or the opposition operated using…

Brand Licensing
Licensing Expert Witness – Experience Makes All The Difference

Licensing Expert Witness Experience makes all the difference With Fortune 500 experience as both a licensee and licensor, Ms. Harper knows a thing or two about licensing. This real world experience combined with years of…

Secondary Meaning – Get an Expert Survey

Secondary Meaning Conduct a survey The concept of secondary meaning is straightforward in intellectual property matters. A secondary meaning survey typically seeks to assess whether a “significant” or “substantial part” of the customer class associates…

False Advertising Survey – Hire Experience and Expertise

False Advertising Survey Hire experience and expertise Fortune 100 advertising experience plus litigation expertise makes all the difference in False Advertising cases. Does your case involve false or misleading advertising? A survey can help establish…

Resources
Expert Witness Rebuttals, Surveys, and Reports

Rebuttals, Surveys, and Reports Get the expertise and experience you need Without the help of the rebuttal expert, one side may be limited merely to saying “no, you’re wrong,” without being able to offer any…