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What does the Manual For Complex Litigation say about Surveys?

The Manual For Complex Litigation provides the standards regarding sampling and opinion surveys §11.493 Sampling/Opinion Surveys Statistical methods can often estimate, to specified levels of accuracy, the characteristics of a “population” or “universe” of events,…

What does the Manual for Complex Litigation say about Trademarks?

The Manual For Complex Litigation is the authority regarding trademarks §33.32 Trademarks Trademark claims are governed by the Lanham Act.  A trademark is “any word, name, symbol or device” used to “identify and distinguish” goods….

Intellectual Property Survey – Make Sure You Know the Rules

Intellectual Property Survey? Make sure you know the rules. The following factors courts often consider when determining the admissibility of a Lanham Act survey, to guide its surveys and reports. Specifically, whether the: population was…

Expert Witness
Likelihood of Confusion Consumer Survey Expert

Likelihood of Confusion Consumer Survey Expert Witness Whether you need a testifying survey expert witness or a consulting expert in connection with a Lanham Act case, contact Ms. Harper. Courtroom qualified, she has been retained…

Brand Licensing
Licensing Expert Witness – Experience Makes All The Difference

Licensing Expert Witness Experience makes all the difference. With Fortune 500 experience as both a licensee and licensor, Ms. Harper knows a thing or two about licensing. This real world experience combined with years of…

Secondary Meaning – Get an Expert Survey

Secondary Meaning Get an Expert Survey. The concept of secondary meaning is straightforward in intellectual property matters. A secondary meaning survey typically seeks to assess whether a “significant” or “substantial part” of the customer class…

False Advertising Survey – Hire Experience and Expertise

False Advertising Survey Hire experience and expertise. Fortune 100 advertising experience plus litigation expertise makes all the difference in False Advertising cases. Does your case involve false or misleading advertising? A survey can help establish…

Likelihood of Confusion Survey Format Types

Likelihood of Confusion Survey Format Types How to determine which format to use for your Likelihood of Confusion survey. If  your case involves trademark or trade dress infringement a consumer survey to test the source of the…

Eveready
Does the Eveready Format Make Sense for Your Case?

Is the Eveready format the right choice for your likelihood of confusion case? Does your case involve trademark or trade dress infringement? If so, a likelihood of confusion consumer survey may be required to help…

Resources
Expert Witness Rebuttals, Surveys, and Reports

We have expertise you need plus the experience you want for rebuttals, surveys, and reports Without the help of the rebuttal expert, one side may be limited merely to saying “no, you’re wrong,” without being…